Mike Chowla
Great Reno Balloon Race 2013:

Old Signs in Reno

I love old signs especially neon ones. They are a link to the past that's still functioning in the present. The balloon race is over by 10am so I had the rest of the day to explore Reno. Reno's best signs are along what used to be Highway 40 which was the main highway before Interstate 80 was put in. Old Highway 40 is now 4th street and crosses right through downtown.